Get an Amazon Kindle for Under $20

If you’re anything like me, and like to read, the surge in ebooks and ebook readers has left you wanting your own reader.  If you’re also like me and hesitate when you see the price of an ebook reader, then this deal might be for you.

For a limited time (looks like it expires on 8/15/12), Amazon.com Reward Visa card holders can get an extra 40% off of a few select Kindle e-readers.  It only includes the original style kindles (3rd generation) and not the Kindle Touch or the Kindle Fire.  The Kindle with special offers is normally $79.  The Kindle without special offers is normally $109.  After the 40% discount code, the Kindle with special offers is about $48, and the one without special offers is about $66.  That’s a ridiculously good price on the Kindle readers.


But, I said under $20 in the title didn’t I?  Well, I wasn’t lying, if that’s what you mean. :)  If you’re one of the people who doesn’t have an Amazon.com Rewards Visa card, they offer a bonus gift card when you sign up and are accepted for a new account.  When I signed up last week, and bought my Kindle, the bonus offered was $50.  Today, when I look, it’s offering a $30 gift card.  So, depending on what it shows for you, you might get either a $30 card or a $50 card.  Or, maybe the $50 card was only for a day or two.  I don’t know.  Even so.  If you sign up and get the $30 gift card, and buy the Kindle with special offers, that brings the price of the reader down to about $18.  That exceeds ridiculous, and borders on a crazy good price.  Even if you opt for the Kindle without the special offers, it’s still only about $36.  Again with the crazy prices!

Last week, I signed up for the card, got a $50 gift card, and bought the Kindle with special offers.  Once the gift card was applied, that made the Kindle free.  With a little bit of gift card to spare.  Even if you don’t get as good of a deal, it might still be worth it if you’ve been hankering for a Kindle.

I would be remiss if I didn’t mention the big white elephant in the room here.  You do have to sign up for a credit card to get the discount and the gift card.  It’s an old marketing trick to get you into the card, which, statistically, you won’t use correctly, and will rack up a nice balance that you’ll carry over from month to month and make them tons of money in interest payments.  And, unless you’re smart about it, that’s likely what will happen.  However, if you are disciplined, you can do what I plan to do.  Apply for the card, use the bonus gift card, and the bonus discount to get a crazy good price on a Kindle.  Once that’s done, I’ll either close the account, or set the card aside and never use it again.

So, let me be clear.  Yes it’s a crazy good deal on a Kindle.  But, let’s keep our wits about us.  If you can’t be held responsible (to yourself or anyone else) when you get a new credit card with a big ol’ limit on it, then it’s not a deal for you.  Keep on walking.

If, on the other hand, you have learned to be responsible with credit cards, and you’ve been wanting a Kindle, you aren’t likely to see deals like this again until Black Friday.  If even then.

Quick how-to:

Do you have an Amazon Rewards Visa?  Then you won’t get the gift card, but you’ll still get the 40% off.  Go straight to the discount page and get your Kindle.

If you don’t have the card, you can go to that page, then click on the offer that should be appearing in the upper right hand side of the page.  It should say something about a bonus gift card, or will on the next page.  Obviously, if it’s not giving you the gift card, there’s no point in signing up.  Once you’ve gone through the application process, you can go back to the promo page and buy your Kindle.

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