Not long ago, some of today’s most lucrative careers were considered side gigs or hobbies. As technology evolved and cultural norms shifted, these once “just-for-fun” jobs turned into full-blown professions. Many of these side hustles turned jobs also allow you to work for yourself. Today, according to the US Bureau of Labor, there were 9.84 million self-employed people in the United States in 2024. Here are six amazing jobs that were once considered side hustles:
1. Social Media Manager
What started as casually posting on Facebook or Instagram has evolved into a vital business role. For example, 90% of local businesses use social media as part of their marketing strategy, while 78% of them rely on social media to help drive revenue. Today, social media managers shape brand identity, drive sales, and manage entire digital marketing campaigns. In the US, Social Media Managers can expect to earn between $40,000 and $160,000 annually, with an average salary of around $73,547 according to Built In.
2. YouTuber or Content Creator
Uploading videos for fun used to be a hobby. Now, content creators on platforms like YouTube, TikTok, and Twitch can build empires, earn sponsorships, and even launch product lines. The creator economy is now a multi-billion-dollar industry.
3. Freelance Graphic Designer
Once considered gig work for art or communications students, freelance design is now a booming business. Many companies outsource their graphic design work to freelancers instead of having in-house departments. In 2022, 47% of outsourced creative services were graphic design, making it the most outsourced, according to Statista. With platforms like Fiverr, Upwork, and direct brand contracting, talented designers are making sustainable incomes, Additionally, many freelancers are even launching their own agencies.
4. Virtual Assistant
What started as a part-time admin gig has become a legitimate remote career. According to Entrepreneur, businesses can save as much as 78% of their operating costs by hiring virtual assistants compared to in-house workers. Virtual assistants now handle everything from executive support to social media and project management, often for multiple clients at once.
5. Etsy Seller or Handmade Business Owner
Crafting used to be a weekend hobby. Now, Etsy sellers create thriving e-commerce businesses. Many sellers earn full-time incomes selling handmade jewelry, art, and decor. Platforms like Etsy allow sellers to have a global reach without building their own sites or investing in advertising.
6. Blogger or Copywriter
Once seen as a creative outlet, writing blogs and website content is now a career. SEO knowledge and niche expertise can turn writing into a six-figure freelance or corporate job, with bloggers earning money through ads, affiliate links, and sponsorships. In the U.S., there are approximately 131,200 employed copywriters.
Side Hustles Turned Jobs
These jobs prove that passion projects and side hustles can turn into powerful careers. What was once “just a side hustle” might be tomorrow’s dream job. So, don’t underestimate the value of your interests. Anything can become a lucrative business or job if you give it the time to grow.
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Teri Monroe started her career in communications working for local government and nonprofits. Today, she is a freelance finance and lifestyle writer and small business owner. In her spare time, she loves golfing with her husband, taking her dog Milo on long walks, and playing pickleball with friends.
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