Beating Broke

Personal Finance from the Broke Perspective

Help Your Teen’s Business Grow with Facebook

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Often, teens want to make money without the commitment of a part-time job that may require them to work more hours than they can handle while also attending school and keeping up with homework.  Or, they may want to work for themselves, doing what they love or participating in sports, doing schoolwork, and searching for scholarships.  There are many reasons why a teen may not want a traditional part-time job as a cashier or a fast food employee.

Historically, these types of kids would rely on babysitting or lawn mowing jobs.  If they were particularly resourceful, they may try to start their own Etsy store.  However, the time to start an Etsy store, market it, create products, maintain customer relations, and ship out items can be intense.  Many teens don’t have time for that.

Luckily, teens can now use the power of social media to grow their own business and make money quickly on the timeline they set.

Selling What People Want on Facebook

Grow on Facebook
Grow Your Teen’s Business on Facebook

For instance, a young woman in our homeschool group needed to raise $2,000 for an upcoming mission trip she wanted to attend.  She offered to make cinnamon rolls ($20 for a 9×13 pan) and fudge ($8/lb.) for Valentine’s Day.  She shared on her own Facebook page, and her mom shared on her Facebook page.  Their family and friends quickly responded by placing orders over the next week.  Within two weeks, she had made the money that she needed, and she had happy customers who had homemade sweet treats for Valentine’s Day.

Another teen in our group makes balloon animals.  She offered to make balloon flamingos attached to a container of chocolate for Valentine’s Day for $8.  She got over 25 orders and made a nice profit.

Recently, her mom set up a Facebook business page for her daughter to promote her business.  This young lady, who is still not even in high school, routinely is hired to make balloons at children’s birthday parties.  Now she has a page to promote her work by showing the balloon styles she can make and showing examples of what she does at parties.  This job can grow into a nice part-time income, especially when she is in high school and college.

Business Can Jump From Facebook to Friends’ Friends

While Facebook may be a great way for teens to start their business, it also gives them much needed exposure.  For instance, when the young lady above is working at a birthday party for a friend her mom has on Facebook, other moms at the party will ask about her services.  These women have no connection to her or her mom, but the magic of word-of-mouth referrals has begun.  Between Facebook and word-of-mouth referrals, she will likely keep very busy.

We’ve all heard the stories of teens who become YouTube celebrities and make thousands of dollars.  That likely won’t happen with the majority of kids.

However, thanks to social media, your child can grow a nice part-time business, especially if they advertise a product or skill that people want to their and their parents’ Facebook page, where people already know and trust them.

Do you have an entrepreneurial teenager?  If so, how do you help support their endeavors?  How do they usually find their clients?

Taking your Side Hustle Mobile

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This post has been brought to you by: SumUp (opinions are still mine though!)

If you’re like me (and you likely are if you’re reading this post), you’ve always got a side hustle or two running at once. You’re always looking for something to augment your income and help you pay off debt (or pay for that extra vacation). This blog is one of mine. I’ve also got a few things that I’ve got posted on my Etsy store. Nearly everything that I do is online. I don’t have to carry inventory, or attend swap meets, or anything of the like. But that’s not the case for all of you.

SumUp EMV card reader
photo credit: SumUp

For some of you, there’s a very good chance that you’ve got to be mobile, and you’ve got to accept payments wherever your customer meets you. In the past, that has meant carrying a bit of cash around to make change with, and when the day has been good, carrying even more cash back with you.  That can be dangerous.  The other issue you will likely run into is that you’re likely to have a few customers like me who rarely carry more than a few dollars of cash, and want to pay for their purchase with their debit or credit card.

If you are one of those who makes sales while on the go, you need some way to process credit or debit transactions.  Not only is it safer than carrying around a bunch of cash, but it will save you a heck of a lot of time and energy when doing your accounting at the end of the day. There are plenty of companies that offer these kinds of services.  One that offers up both a super portable card reader and a portable cash register, is a company called SumUp. Unlike some of their competitors, their device connects to an app on your phone (iOS or Android) via bluetooth, getting rid of the dongle approach that can easily break. And there’s a couple of ways that you can accept cards through the device.

Magstripe transactions

This is the old fashioned way of taking a credit transaction. The magnetic strip on the back of the cards holds all the card data.  A quick swipe, and the reader reads that data, and processes the transaction.  Easy peasy. Most of us are super used to transactions that work this way.

EMV chip transactions

Magstripe is the tried and true transaction process. But it’s also the one that makes it super easy for fraudsters to copy the data from the stripe and use it to perform fraudulent transactions. The EMV chip is the new technology that is meant to help prevent all of that. The chip is embedded in the new cards, and needs to be inserted into the reader. It has to be physically present to work, and it’s not as easily copied. It’s more secure, and it works well.

SumUp’s fees and limits match or best their competition, and their design is pretty cool too. Watch this video to see what it’s all about.

At the end of the day, if you’ve got a side hustle that has to be mobile, you need some sort of mobile card terminal. There are several options out there, and SumUp is just one of those. As the hustler, I would expect you to do your due diligence and make a decision based on what your business needs are. The only thing I can really tell you is that if you don’t have a way to process these sorts of transactions, you’re leaving money on the proverbial table. Don’t do that.

When Should You Hire Help?

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Running your own business, whether that’s in the form of a blog, or consultancy, or any other form of business can be draining. As the owner, you’re the first employee.  You’re also the only employee in some cases. It’s stressful, hectic, and tiring. It’s not for the weak. As your hustle grows, however, you might begin to feel a little burnout. It’s not necessarily because you have lost the passion for the business, but just that the work is starting to overcome your ability to stay awake. Starting your business is the first hurdle you must overcome. Knowing when you should hire help is the second.

Should you Hire Help?

When Should You Hire Help?
When should you Hire Help?

The answer to this question will likely haunt you for a while until you come to a decision. If you hire too early, you might struggle to pay the help, or have to pay yourself less than you are.  Or you might find that you don’t have as much work as you thought you did, and lose the help due to lack of work. Hire them too late, and you end up playing catch up to try and keep the pace.

If it’s such a hard decision, how do you decide?  I think you have to seriously consider a few questions.

  1. Can you afford help? Seriously consider whether your company has the resources to pay for the help. If it doesn’t, it’s time to take a very serious look at the methods you’re using for your company, and if there are ways you can improve the business in order to fund this expansion. Don’t be afraid to look for someone to help part time, or to try out a virtual assistant to help with smaller tasks that you can offload.
  2. What sort of help do you need? Before you really get down to finding someone to help, you have to know what it is that you need help with. What are your strengths that you must keep doing for the business?  Keep doing those. If you’re the face of the company, you’ve got to keep doing the PR work. Find the things that you don’t like doing, or that take you away from the strong work of the company and hire help to do those things.

Where can you hire help?

If you’ve answered those questions, you’re well on your way to hiring help for your burgeoning empire. Now, it’s up to you to find the help. Where you look will depend on what it is that you need help doing. Depending on the area you live in, there might even be local help that you can find. Local can be a great place to look for an accountant, for example. Accountant help is probably something that you’d rather have local anyways.

But, if you’re just looking for a little part time help writing content or scheduling social media, there are plenty of places that you can look. Check out online exchanges like Upwork or TextBroker.  You can find any number of freelance workers there who will work in a very temporary manner but that can also be more long term if you desire. Fiverr can be a great source of help for simple one-off projects.  If you’re looking for design work, someplace like 99Designs might be a good place. If you’re lucky enough to just be looking for some help with managing growth, maybe all you need is a business consultant.

Find Referrals when you Hire Help

Another great place to look is in professional groups on Facebook. Look around for groups that are for entrepreneurs, business owners, or that are related to your trade. Join them, and participate, as they can be a great source of knowledge for you.  They can also be a great source of help. If you’re looking for something in particular, you can usually post and ask for referrals for someone who does what you want to have done.  It’s a great way to find someone who has done that work before and done it well enough to earn a referral from another business owner.  And there’s a pretty good chance that the person who you are referred to is a small business owner as well.

Yes, owning a business can be hectic. Yes, it can be stressful. And, yes, it can mean working more hours than you’ve ever worked before. But, it can also be immensely rewarding and freeing. You’re doing your work, your way. And people are paying you to do it.  What could be better?

Don’t be afraid to hire help for your business, but make sure that you’re doing it the right way. Don’t rush to hire someone, but, similarly, don’t wait too long either. It’s your company, run with it. Enjoy it.  And hire help when you decide it’s necessary.